Find your spark. Scale it with AI.
For 30 years Magicspark has created innovative user experiences and websites. Now we help small agencies and growing brands put AI to work in their marketing, starting with a story worth telling.
- Brand clarity
- AI-powered campaigns
- Personalization
- Data analysis
- Campaign optimization
AI won’t fix a fuzzy message.
AI tools can produce more emails, ads and posts than ever. But if your brand and offer aren’t clear, all that output is just more noise. The businesses winning with AI start with clarity.
What most teams do
- Buy AI tools before deciding what to say
- Publish more content with the same vague message
- Guess which audiences and channels work
- Run campaigns once, then move on
What we do with you
- Articulate your brand and offering in plain words
- Personalize that story for every segment
- Read your data to find what actually converts
- Optimize campaigns every week, not every quarter
Clarity. Campaigns. Capability.
Three ways we help, each built on the same idea: get the story right, then let AI multiply it.
Say what makes you different
We help you articulate your brand, your offer and why customers should choose you, in words your team and your AI tools can both use.
Brand Clarity → 02 · CampaignsTurn your story into pipeline
We create and run sales and marketing campaigns that use AI for personalization, data analysis and weekly optimization.
AI Campaigns → 03 · CapabilityMake your agency AI-fluent
For small agencies: AI workflows, playbooks and training so your team delivers more for every client without adding headcount.
For Agencies →We’ve been telling brand stories since the early web.
Responsive design, site building, photography, SEO, migrations, hosting: three decades of shipping digital work taught us what makes people act. AI is the newest tool in a long toolkit, and we use it with the same care.
How AI is changing small-agency marketing
We focus AI on the three jobs where it measurably improves results for small teams.
Personalization
One clear core story, adapted for each industry, segment and buying stage, so every prospect hears why you matter to them.
Data analysis
We connect what’s in your CRM, ads and analytics to show which audiences, offers and channels are worth more of your budget.
Campaign optimization
AI-generated variants of copy and creative, tested every week. Keep what converts, retire what doesn’t, spend less on guessing.
Three steps from fuzzy to found.
Spark Session
A focused 90-minute working session. We sharpen your one-line story and name your three biggest AI marketing opportunities. You leave with a written action plan.
Clarity Sprint
Three weeks to define your positioning, messaging and offer, captured in a playbook your team and AI tools both follow.
Campaign Engine
We build and run the campaign: personalized email and ads, a landing page, tracking and weekly optimization. Results you can see.
Start small. Grow with results.
Fixed-scope packages, scoped after your Spark Session.
Built for small teams with big ambitions.
Small agencies
Marketing, creative and web agencies of 2–25 people. Your clients are asking about AI and your team is stretched. We help you deliver more for every client, under your brand or ours.
AI for agencies →Growing brands
Founder-led businesses and professional services firms that have outgrown ad-hoc marketing. We make your story clear, then build the campaigns that sell it.
Start with clarity →Ready to find your spark?
Book a Spark Session. In 90 minutes you’ll have a clearer story and a short list of AI marketing moves worth making.